• What makes you unique? Do you have a special talent or skill? What do you stand for? What is your passion? Let others know!
• What unique experiences have helped shape you as a person?
• Be authentic. Don't be afraid to have your own opinion.

• Keep a consistent, professional photo across all accounts.
• Use a recent photo of yourself, not a symbol, cartoon, or animal, etc.
• Face forward and smile, frame your head and shoulders, and dress for the job you want.

• Consistency is key, it will help others recognize and remember you.
• Post regularly but make sure it is quality content.

Post Ideas

• Answer a common question in your field of interest, or check sites like Quora for questions others ask.
• Diversity - Articles you've read or written, videos you like, content you or a colleague have created.
• It's okay to copy the same post across multiple outlets as it helps save time and energy.

• Go beyond Facebook. Join online communities centered around your professional interests.
• Create a list of influencers and add them as friends.
• Give other people public shout-outs when you like their work.
• Reach out to previous co-workers and employers and maintain contact.